{"version":"1.0","provider_name":"IC","provider_url":"https:\/\/iccom.com.br\/en","title":"Client UBER: Arrival in Brazil - IC","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"ZwlrwiW1BS\"><a href=\"https:\/\/iccom.com.br\/en\/case\/client-uber-arrival-in-brazil\/\">Client UBER: Arrival in Brazil<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/iccom.com.br\/en\/case\/client-uber-arrival-in-brazil\/embed\/#?secret=ZwlrwiW1BS\" width=\"600\" height=\"338\" title=\"&#8220;Client UBER: Arrival in Brazil&#8221; &#8212; IC\" data-secret=\"ZwlrwiW1BS\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/iccom.com.br\/en\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/iccom.com.br\/en\/wp-content\/uploads\/sites\/2\/2025\/01\/uber.jpg","thumbnail_width":1536,"thumbnail_height":1017,"description":"Challenge Positioning Uber in the Brazilian market by regulating services in operational cities and enhancing the company&#8217;s image among key stakeholders. Strategy Developing initiatives to strengthen relationships with the press. Engaging digital influencers through targeted actions. Implementing multimedia campaigns and crisis prevention measures. Results 50 news stories published daily. 70 press inquiries per week. 21 [&hellip;]"}